5 Components to a Workspace Design That Increases Productivity
If you thought culture was solely abstract and only something you could influence or change via actions and values then you would be sadly mistaken. Culture in and of itself is the entire environment, mood and purpose of a company, and that can be affected with both concepts and physical actions or surroundings.
Take for instance the physical design of your current workplace. Is everyone sectioned off in isolated cubicles or is there a free-flowing space that invites collaboration? As it turns out, companies are becoming increasingly aware of the mood that their office setup creates and whether or not it is beneficial for productivity in the long run.
Take a moment and consider your brand in a tangible way. What does that look like? For tech companies, it may be stainless steal or futuristic furniture. For creatives, it may be bright, bold and stimulating. Think about the people who are working inside of the space and how they will be benefitted or hindered by the environment around them.
Additionally, you would want for your brand to seamlessly come through in every aspect—from doormat to paper pad—helping to instill the brand within everyone who walks through on a daily basis.
Secluded partitions may bring privacy, but at what expense? Instead, effective workspaces are open, allowing others to easily share and express ideas from one side of the room to another. Many companies in the tech space have long since gravitated towards this school of thought; breaking down the barriers between great minds and bringing everyone together to work side by side towards a common goal.
Alexander Tassone, Assistant Vice President of Product Management at State Street understands the importance of having flexibility amongst the team on every level to create and instill the values the company is aiming for. “Yes culture comes from the top, but we’re also creating and forming parts of the culture at the local level—the team level—and it’s important to consider that influence.”
In three words: Open it up. From windows to cubicles to shared areas, the more light and spacious the better. Oz Alon, a writer from Entrepreneur.com says this of inspired workspaces, “Large open spaces, cozy living room setups, big windows, inviting kitchens and convenient facilities like showers and bicycle parking are what’s in. But even if you aren’t building an office from scratch, adding a lot of whiteboards and markers as well as providing your team with beautiful computers and other technology products will help give space to the outpouring of their creative juices.”
Creating a functional workspace is paramount to innovation and collaboration. Having the ability to take ideas from desktop to handheld in an instant, or simply to send to a colleague down the hall helps to keep projects fluid without obstacles. Plug and play stations, charging centers, and tools to easily communicate with team members goes a long way towards the successful completion of jobs.
And while there should be plenty of gadgets to help assist employees, creating a space that reduces stress and distractions is equally important.
Finally, if your workspace doubles as a meeting area for clients it’s essential to take a step back and determine the level of hospitality being conveyed. Is there a welcome area? A sitting area for those waiting? Again, this is a prime example of when your brand and overall organizational values should be clearly exemplified. For guests walking into your space for the first time—and every time after—you want their initial experience to be welcoming, impressive and memorable.
Kevin Bugielski is the Marketing Manager for Victory Lap, a purpose-driven startup changing the sales game. Avid Snapchatter, SoulCycle lover, newfound runner, but ultimately, a foodie.